Tuesday, July 24, 2007

Welcome To Google Voice Local Search

Dial from any phone
1-800-GOOG-411
(1-800-466-4411)

Using this service, you can:

  • search for a local business by name or category.
    You can say "Giovanni's Pizzeria" or just "pizza".

  • get connected to the business, free of charge.

  • get the details by SMS if you’re using a mobile phone.
    Just say "text message".
    And it's free.
It’s currently only available in English, in the US, for US business listings.
For more info Click
http://labs.google.com/goog411/

Enjoy

Sunday, July 22, 2007

Google Adwords How are ads ranked ?

Most of the advertiser is worried about the position of their ads in Google Adwords.So for newcomer :D how Google is determining the position of the ad of the advertiser.

Keyword-targeted ads are ranked on search results and content pages based on their maximum cost-per-click (CPC) and Quality Score. (For the top positions above Google search results, Google uses the actual CPC.) The Quality Score is determined by the keyword's clickthrough
rate (CTR), relevance of ad text, historical keyword performance, and other relevancy factors.

Ad Rank = CPC X Quality Score

Having relevant keywords and ad text, a high CPC, and a strong CTR will result in a higher position for your ad. Because this ranking system rewards well-targeted, relevant ads, you can't be locked out of the top position as you would be in a ranking system based solely on price.

So next time while starting a PPC campaign on Google keep above theory in mind.For more info check this link

https://adwords.google.com/support/bin/answer.py?answer=6111&topic=7093

Cheers :D:D:D

Friday, July 20, 2007

MSN Adcenter

Internet advertiser and Internet Marketer must be knowing that MSN has launched it Adcenter.
Msn is in Top three player of Internet Advertising scenario.All internet advertiser know that ad return dont come by showing your ad to a lot of people but it comes by showing your ad to targeted visitors.So what is the possibilities for MSN in internet advertising space?

Definitely MSN has potential to move further and provide the most trageted advertising to the advertisers.Why ? Hmmmmmm interesting question , i thought about it a lot then few things came in my mind like they have their own operating system and lots of people are using that Operating System so in the future they can use this as their advertising plateform.

They are able to analyze the behaviour of surfer and target their ad according to the surfing behaviour and at the right time.They are having a lots of content and services to attract the visitors and ofcourse plenty of money also.
So guy's be ready to see the new trend in search marketing.

Stay Tuned For More

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Thursday, July 19, 2007

Search and Win Prizes Guruji.com

Though its an old form of advertising but giving really good result.
No doubt in saying that www.guruji.com is giving good result and gaining popularity in india.
if you wish to play and win cool prizes click this

Guriji Search and Win

Cheers