Landing Page Load Time

Why landing page load time is important?
I feel it enhances the user experience .....hmmmmmmmmmm
and the good news is now it will increase your quality score too
Read this article and gear up to reduce the landing page load time to get better quality score and minimum cpc....

http://adwords.blogspot.com/2008/06/landing-page-load-time-now-affects.html

Enjoy